Your story is more publishable than you think.
Module 2 gave you a point of view. This module gives you the story that proves it. Then turns it into two things: a LinkedIn post ready to publish, and an exec summary ready to pitch internally. Same story. Two rooms.
Same story, two rooms
story
Internal
The post your network sees and the pitch your CMO reads come from the same week. Different frame, same truth.
The Insight
The most interesting thing that happened this week is probably the one you have already dismissed
“It was just a prompt that did not work.”
What actually happened
You discovered the agent needed far more context than expected.
“The agent just saved us some time.”
What actually happened
You revealed how much of the team's time was assembly, not thinking.
“I just followed the course instructions.”
What actually happened
Those decisions encode a philosophy worth sharing.
The Ladder
The So What Ladder
“I built an AI agent that automates our weekly performance report.”
Describes what happened.
“Building it made me realise 80% of our reporting time was actually decision-deferral time. The assembly gave us an excuse not to think.”
The reader sees their own team in it.
“Automating a task does not save time. It removes the hiding place. If your team is slow, the agent will show you exactly where the slowness was always strategic.”
Write this first. Work backwards to your hook.
Quick check
Which of these is Level 3?
Field Study
What a Level 3 post looks like
Daniel Ferreira
CMO, LATAM Region · Enterprise Technology · São Paulo
Day three of Opal University, and I nearly quit.
Bring it all together
~6 minOne Opal U week. One LinkedIn post. One internal recap.
Everything you wrote in Module 1 and Module 2 is already loaded. Mine your story below, then generate both outputs in one click.
Workshop
Story Mine
Five questions. You only need one good answer. Saves on this device automatically.
Do not edit. Do not polish. Just get the moment on the page.
One story plus one mine answer is enough to generate.
Your final output
One click generates both pieces: a LinkedIn post that mentions Opal U and an internal recap tailored to the room you pick.
Internal recap audience
Pick an internal audience above to enable this.
The actual point of this whole course
Open LinkedIn. Paste. Post.
The hardest part was never the writing. It was the gap between “I drafted something” and “I actually published.”
Most people, 18 months from now, will say they “did an AI course” and have nothing to point to. You are one click away from not being that person.
Today
Post your LinkedIn
Tag Opal University so the next marketer finds the course that built this with you.
Before EOD
Send the internal recap
Slack the exec summary to your manager. It is already written. They have never received an AI update this clear.
Open SlackThe story you almost talked yourself out of telling is the one your audience needs.
Now tell it. Search #OpalUniversity on LinkedIn this week to see the rest of your cohort do the same.
Posted? Pitched? Make it official.
Earn your certification